With so many ways to market yourself as well as so many platforms to do it on, you probably want to know where to start going into 2021.
Although I always suggest that the best way to market yourself is by doing what you're good at; the #1 way to build brand and gain market share in 2021 is creating an original series.
An original series does two things better than any other stragey.
- It provides ongoing pillar content than can be broken down and disseminated to all major platforms.
- It's not something competitors can duplicate therefore differentiating you from your competition while increasing retention of your audience.
This is why it's my #1 pick for marketing trends in 2021! #ownyourmarketing
* Original series creation is a focus of my agency and it's the reason I created teaser episodes like LifeSTYLest Cribs from above.
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